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Quick answers
How do I create a file containing my product data?
The content and format of your product data file are very important and must adhere to our Product data specification. Learn more about creating a product file for Merchant Center.
What file formats are accepted?
You can use .txt, .xml, or a .tsv. Files can be up to 4 GB in size.
Can I upload a file directly?
Yes, you can upload the file directly to Merchant Center. You should use a compatible file format and make sure that the file size is at or under 4 GB. Keep in mind that your product data won’t sync automatically when you choose this option, and you’ll need to re-submit your product file every time you change it.
Instructions
Create your product data and make sure that the content and format adhere to Google's Product data specification. After you create your product data file, you can add the file to Merchant Center from the “Products” page and also from the “Data sources” page. The instructions below explain both ways.
From the “Products” page
In your Merchant Center account, click Products
from the left navigation menu.
On the "All products" page, click Add products. This will take you to the “Add product source” page.
- If you already have a data source in your Merchant Center, expand the Add products dropdown and select Add another product source.
From the “Data sources” page
In your Merchant Center account, click on the Settings & tools icon
.
Click Data sources.
Click the Add product source button. This will take you to the “Add product source” page.
On the “Add product source” page
Select Add products from a file.
Choose one of the following options for sharing your file:
- Enter a link to your file: Merchant Center will fetch the file from the URL provided. The link that you provide to the file should start with http://, https://, or sftp://. By default, the file will be fetched every 24 hours, however, the schedule can be adjusted.
- Add a file using SFTP: Enter the filename of your product data file to link the data Source to the file. Then, transfer the file to the Merchant Center using the SFTP details provided. The first time you use SFTP, you’ll need to create a password. Learn more about transferring files using SFTP. Each time a file with the appropriate file name is received through SFTP, your Merchant Center product data will be synced with the contents of the file.
- Upload a file from your computer: Drag and drop the file or use the browse function to upload your file to the Merchant Center.
Click Continue.
Next steps
- We review your products for completeness and compliance with our policies, and inform you of any issues with products that sync to your account.
- You can check the publishing status of each product from the “Products” page (under the “Status” column). If you don’t want to show some products, you can also change the visibility of the products. Learn more about checking product visibility and status in Merchant Center.
Fix an issue
Issues with your products need to be fixed before customers can view them on Google. All issues with your product data can be found in the "Needs attention" tab of the “Products” section in Merchant Center.
Each product-level issue also contains a “Learn more” link that directs you to specific instructions for fixing the issue. Learn more about Issues in Merchant Center.